Sunday Times employs Journalist !

Your problems? Solved. email nick leth at gmail dot com. No worries. Now.

Don't get me wrong: there is a place for the Sunday Times. For one thing, it provides something to read on a Sunday morning. It's not a newspaper though.

For a few months, Sunday Times tried to be a "news"paper. Thank goodness they are now back to their standard, no matter how low that standard.

Then, this weekend, the Sunday paper provided a surprise: an actual story! Possibly written by a real journalist!

Gerry, the star maker

What a great article! Thank you to Entertainment Editor David Craddock!

Here's a paid promotional opportunity: "Perth boy" Rove McManus is launching a new TV show... give it some publicity... on a page clearly marked as being "NEWS". (Sunday Times, 4 Sep 2011 page 18). TV show promotion is typical of the "news" in this light-weight paper.

Craddock took the press release -- and found a real story.

McManus took time to thank Gerry Atkinson for the influence of his childhood drama coach and mentor. Craddock took this and created a story about Gerry Atkinson. A story with human interest. A story specific to Perth. An interesting story. Much more than the standard press release pre-packaged pap.

An amazing effort!

Thank you, David Craddock!

Independent thinking & independent analysis of your problems. Agamedes Consulting: Support for your thought. email nick leth at gmail dot com